The Twin Fin


Formerly known as the Aston Waikiki Beach, The Twin Fin is a beach-front hotel in Waikīkī, Honolulu. Uniquely positioned directly in front of the iconic "Queens" surf break, this prime location became the foundation for the brand’s identity, shaping both the name and the visual elements we developed.

Scope

Concepting
Naming
Brand Strategy
Visual Identity System
Print Design
Apparel Design
Brand System Guidelines


Contributors & Credits

Art Direction:
Noa Emberson

Graphic Design:
Noa Emberson
Reed Dolman

Naming:
Noa Emberson
Reed Dolman

Web Design:
Noa Emberson
Reed Dolman

Project Management:
Nella Media Group

Copywriting:
Nella Media Group
Noa Emberson
Reed Dolman

Lifestyle Photography:
Provided by client

Client Team

Highgate
Nella Media Group